Your Path to a Strong Brand Identity
1
Kick-off Conversation
In our first conversation, we discuss your vision, values, and goals. I want to understand what makes your brand unique and what message you want to convey.
2
Market Research
I analyze your industry, competitors, and target audience. This information helps me develop a brand identity that is not only appealing but also relevant.
3
Creative Concept Development
Based on our discussions and market research, I begin the creative work. I design a unique logo, select a suitable color palette, and determine the fonts that align with your brand.
4
Creation of Branding Elements
I develop a range of branding elements that are essential for your brand. These include:
Logo Design:
Primary logo
Secondary logo & iconColor Scheme:
Defined color palette with primary and secondary colorsTypography:
Main font and complementary font pairingPatterns:
Branding patterns that can be used in various applicationsBusiness Card Design:
Standard design for business cardsBrand Style Guide:
Documentation of branding elements and their usage
5
Brand Style Guide
To ensure that your brand is communicated consistently, I create a detailed Brand Style Guide. This document explains how to optimally use your logo, colors, and fonts.
6
Presentation and Feedback
I present the developed designs to you and look forward to your feedback. Your opinion is important to me and I take the time to make adjustments so that the result meets your expectations.
7
Completion and Delivery
After your approval, I provide you with all necessary files for web and print in various formats (PNG, JPG, SVG, PDF). You will receive everything you need to start using your new brand identity right away.
8
Support After the Process
I won’t leave you alone! If you have questions or need adjustments, I’m here to help you. My goal is to ensure that your brand shines in full bloom.